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Client: Sir William Blackwood
Personal project

S.W.B is a high-end beard care brand that serves the proudly

bearded traditionalists and chauvinists. The brand lies between

a certain degree of elegance and arrogance and aims to legitimize this behavior with style.

Brand Design
Booklet

Detailed logo

Booklet

6 Steps to be a Gentleman
Advertising

Advertising

City Light Posters
Viagra for your beard.
It doesn't make you prettier –
but tougher.
Your beard doesn't stache itself.
TV Commercials
Bad manners never looked better.
Whats your next dick move gonna be?
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